Notorious Mascara

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New

Try It On

Notorious Mascara
was $28.00 , now $25.20

All-in-one, high-performance mascara delivers eye-opening lift, length, and volume with 16-hour* smudge- & flake-resistant wear. MORE

Infamous Brown

Rich chocolate brown
Color:
  • Infamous Brown
    Infamous Brown Rich chocolate brown
- +
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Overview

STEAL THE SCENE

Steal the scene with Notorious Mascara’s eye-opening lift, length, and volume for lashes that create dimension and command attention. All-in-one, high-performance formula provides defined volume with a lifted, lightweight feel. Formula with 3D Film-Flex features polymers that coat lashes and lock them in place all day, while Argan Oil helps condition lashes over time. 16-hour* smudge- and flake-resistant wear. Clump- and humidity-proof. Removes easily with mild cleanser and warm water. Eyes that thrill. Looks that kill.

KEY CLAIMS:
  • 100% of users showed improvement in lift, length, & volume after one coat**
  • 100% agree this brush easily captures and coats lashes from root to tip***
  • 98% agree this mascara provides customizable, buildable volume***
  • 98% agree this mascara makes my lashes look defined and separated***

**Based on a clinical study of 33 subjects.
***Based on a consumer perception study of 54 subjects after three days of wear.

DETAILS
  • 16-hour* smudge- and flake-resistant wear
  • Clump- & humidity-proof
  • Ophthalmologist tested
  • 0.28oz / 8g

*Based on a clinical study of 32 subjects.

More Reviews
BENEFITS:
  • All-in-one, high-performance formula provides defined volume with a lifted, lightweight feel for looks that range from natural to dramatic.
  • Wavy Bristled Brush contains multi-length bristles and a pronged tip that grips onto every lash—even the inner corners—for full, yet precise application.
  • Removes easily with mild cleanser and warm water.
TECHNOLOGY:

3D FILM-FLEX
Formula features polymers that coat lashes and lock them in place all day.

  • Start at the base of lashes, using brush to coat from root to tip.
  • Continue building for your desired lift, length, and volume by adding more coats.
  • Use the pronged tip to grip every lash, including inner corners and bottom lashes.

KEY INGREDIENTS:
ARGAN OIL: Helps condition lashes over time.

WATER/AQUA/EAU • ACRYLATES/ETHYLHEXYL ACRYLATE COPOLYMER • GLYCERYL STEARATE • ORYZA SATIVA (RICE) BRAN WAX • GLYCERIN • TRIBEHENIN • STEARIC ACID • JOJOBA ESTERS • SYNTHETIC WAX • PALMITIC ACID • DIMER DILINOLEYL DIMER DILINOLEATE • HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX • RHUS SUCCEDANEA FRUIT WAX • 1,2-HEXANEDIOL • SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL • HYDROXYETHYLCELLULOSE • SODIUM HYDROXIDE • ARGANIA SPINOSA KERNEL OIL • ASCORBYL TETRAISOPALMITATE • LAURETH-21 • SODIUM DEHYDROACETATE • CELLULOSE • DISODIUM PHOSPHATE • POLYSORBATE 60 • SODIUM PHOSPHATE • GLYCOPROTEINS • OLIGOPEPTIDE-2 • BUTYLENE GLYCOL • KAOLIN • TOCOPHEROL • PHENOXYETHANOL • [+/- (MAY CONTAIN/PEUT CONTENIR): IRON OXIDES (CI 77491, CI 77492, CI 77499) • ULTRAMARINES (CI 77007)]

Benefits

UNIQUE
WAVY
BRUSH

Multi-length bristles
and a pronged tip
grip
onto every lash.

BENEFIT-
FILLED
FORMULA

Features 3D Film-Flex
to coat and lock lashes
in place,
while Argan Oil
helps condition.

LASHES
THAT LAST

16-hour* smudge-
and flake-resistant wear.
Clump- and
humidity-proof.

*Based on a clinical study of 32 subjects.

Notorious Mascara,
Notorious Mascara,
Use the arrow keys to move the slider left and right to see the before and after differences

  • ALL-IN-ONE
    FORMULA
    100% of users showed improvement in lift,
    lenght, and volume after one coat*

    • *Based on a clinical study of 33 subjects.

FAQ

  • What is the difference between Notorious Mascara and Climax Mascara?

    Notorious Mascara is an all-in-one, high-performance formula that creates eye-opening lift, length, and volume with a lightweight feel. Climax is a volumizing mascara that delivers buildable, smudge-resistant intensity for an instant, intense effect.

  • Is Notorious a tubing mascara?

    Notorious is not a tubing mascara, but it removes similarly with mild cleanser and warm water.

  • Is this mascara safe for sensitive eyes?

    This eye-safe mascara is ophthalmologist-tested, gentle on the eyes, and is suitable for contact lens wearers.

  • Is it easy to remove?

    Yes, Notorious Mascara removes easily with mild cleanser and warm water.

  • Will this mascara smudge or flake?

    Notorious Mascara is 16-hour* smudge- and flake-resistant. It’s also clump- and humidity-proof. Formula with 3D Film-Flex features polymers that coat lashes and lock them in place all day, while Argan Oil helps condition lashes over time.

    *Based on a clinical study of 32 subjects

  • Will this mascara work on my lash type?

    Yes, this all-in-one mascara is designed to work across different lash types, whether you have short lashes, long lashes, curly lashes, or straight lashes. It’s a buildable, customizable formula that provides defined volume with a lifted, lightweight feel. The wavy bristled brush has multi-length bristles and a pronged tip to grip onto every lash—even the inner corners—for full, yet precise application.

  • If I want a bolder eye look, should I choose black or brown?

    It’s up to you—both shades of Notorious Mascara deliver a striking, eye-opening effect. Starstruck Black stuns with every swipe, coating lashes in black pigment for unapologetic intensity. It’s ideal for making a statement or pairing with smoky eyes. Infamous Brown is a rich, rebellious chocolate brown that delivers definition with dimension and depth. It can be used for a natural, everyday look or built up for bold impact.